I was brought in by the incredible folks at Framestore to help develop the visual direction for Showtimes latest series –– Super Pumped: The Battle for Uber. Incredibly, my initial style-frames and look development helped win the pitch.

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The show focuses on the rise and fall of Ubers founder, Travis Kalanick. In the title design we wanted to feature elements of cars, data, and technology, using them to build and reveal the key moments of the show. Working closely with Creative Director Jake Cuddihy, I created a world using headlights as a driving factor.